FAQ

This financial advisor helps women and their loved ones discover their most vital goals and aspirations in life by asking questions. The financial side of life is much more than just your money. The emphasis is on LIFE.

To support your most meaningful and deeply held goals and aspirations, we help you manage your money starting with the basics, your spending, saving, investments, debt and taxes.

We plan for big life events like retirement, sabbaticals, & financial independence or big purchases like real estate, college educations, yachts (just kidding, but if that’s your goal, we’ll work toward it). We also deal with life’s unexpectancies like death, divorce, and inheritances. We want to help women make smart choices that affect not only you but your loved ones, your aging parents, your children and those who depend on you, so that as a family, you share your knowledge and values surrounding money.

I coordinate with other advisors, your estate planning attorney, realtor or mortgage lender, tax and insurance professionals so that we leave no stone unturned. Whatever happens in the world, you will have 100% confidence that YOU WILL BE OK.

My role is oftentimes conflicting. I’m both your biggest cheerleader and toughest accountability coach, your fiercest ally and the one who will challenge your most deeply held beliefs. I sum it up as this. I’m your personal collaborative thinking partner who really wants you to succeed and puts your best interests first.

Yes, I want your money to grow, to build intergenerational wealth and financial security, but not at the cost of living life. There is a delicate balance. What’s important isn’t only your money. IT IS YOUR LIFE.

We work primarily with individuals and families who have reached a level of success in their careers or businesses and wish to have a long-lasting, collaborative relationship with a trusted woman advisor. They might describe themselves as middle class but aspire to reach financial independence earlier than standard retirement age. They might also say that they are (or desire to be) frugal, disciplined, a busy professional, and intentional and thoughtful about their money and goals. Above all, they value positive relationships, deep personal connections, and strong families.

We place the highest value on strong relationships, those between family, friends, community and within our advisory firm. Our goal is to build a small community of clients so that we can create lasting relationships, have the most impact and offer the highest level of service and accessibility.

WE FOSTER EDUCATION

The financial advisor at Avea helps women gain clarity and control over their financial life so that they can feel secure in their choices, live their best life and be the strong foundation for loved ones who depend on them. Hanford engineers, PNNL scientists, WSU faculty, winemakers, pharmacists, educators or physician assistants. You are the expert in your field, we become the experts in you and your financial life.

WE PURSUE EXCELLENCE

We want to be your guide to help you build wealth, financial independence and security. To do that we leave no stone unturned. Using our 100 Over 365© system, your financial advisor will look at all areas of your financial life: investment portfolio, taxes, estate planning, debt, insurance, career, relationships, health, happiness and more.

WE WORK TO EARN TRUST

Let's face it. Aside from someone who shares your last name, as your personal financial advisor, we get to know you in a very deep and personal way. The number one core value to building deep relationships is trust. We work to earn and keep your trust day after day.

WE CREATE FUN

Our financial lives are complex, but with the right fiduciary financial advisor, it doesn't have to be. Nor does it have to be dry, boring, make your eyes roll back in your head numbers-focused stuff. This is your chance to dream BIG, let yourself go, imagine a life that is rich and uniqely yours. This is the Pinterest board of your own life. What's more fun then creating your best, possible life?

The CFP® is a mark that indicates several things. Most importantly, it confirms that I am a fiduciary. That means that I am legally required to act in your best interest and put the interests of my clients above everything else. The CFP® mark is obtained only after receiving a bachelor degree, specialized financial planning education, on-going ethics training, 3 years of work experience and a rigorous examination (it was 10 hours over 2 days!). The CFP® mark is considered the highest standard in our emerging industry. In a word, it is financial street cred.

Fee-only means that our firm is compensated only by our clients, no one else. Our firm does not sell any financial products or receive commissions. We don't get kickbacks, referral fees, incentives, prizes, travel bonuses, nothing, unlike many other advisors. There is no one influencing how we advise our client due to incentives. The relationship with our clients is sacred and our client's needs are at the center of everything we do.

Yes. If you are an ongoing comprehensive financial planning client and wish to have Avea Financial Planning manage your assets, we will include that in our annual fee. If you are not a financial planning client, there is an annual fee of up to 1.20% (no more than 2%) of assets managed. This is an annual fee. There are no account minimums required to work with Avea. Please see ADV Part 2 for current fees.